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A portrait of the richest of the rich in Finland

Who are the richest one in a thousand in Finland – the euro millionaires? How do they view themselves and other Finns? These issues are being explored in one of the most discussed books this autumn: Huipputuloiset – or something like The Top Earners in English.
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What sets the richest one in a thousand apart…

 Finnish book

 …from the man and woman in the street?

This is what researchers Anu Kantola and Hanna Kuusela try to answer in their book Huipputuloiset (The Top Earners): 

  • 84 percent are men, half live in the capital region
  • 16 percent have Swedish as their mother tongue (part of a total Swedish speaking population of five percent)  
  • They pay on average 34 percent in tax
  • They are all millionaires, some even billionaires. The richest one per mille of Finns earn on average 684 444 euro a year.

 90 out of the millionaires have agreed to be interviewed. This has been anonymous since most rich Finns do not want to brag about their wealth.

Anders Wiklöf

Foto: Förlaget

is one of Finland's euro millionaires. He is one of those who gladly pays taxes, but serves sirloin steaks to his dog. He is a proud self-made man who started out selling cars. Today his is a major shareholder in Ålandsbanken, and has a new book out.

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